Jenny Mudarri neat article on gamification and why it works. It’s no secret that playing games is fun, but that’s not the only reason we keep coming back for more. After all, games are designed with the human brain in mind…
By translating elements like points, levels, and progress bars into non-game contexts, you can recreate the gaming experience. Games work because of dopamine, a neurotransmitter in your brain that’s activated whenever you achieve something positive.
You will also learn:
- Why levels keep us coming back
- Why challenges keep us interested
- How progress bars and points keep us going
Examples related to games, learning new language and also how businesses can take advantage of gamification tactics. Very interesting, with loads of charts to visualise authors point of view.
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