When everyone is digital, strategy is the differentiator. Before long, every business will be a digital business. CEOs must make explicit choices about their strategy to win in a digital economy. By Ragu Gurumurthy, Rich Nanda, David Schatsky @deloitte.
For every organization, therefore, a strategic approach to digital transformation is crucial. Digital possibilities must shape strategy. And strategy must shape digital priorities.
The article content is split into:
- Digital possibilities must shape strategy
- Digital helps organizations thrive amid uncertainty and change
- Digital enables new ways to differentiate
- All strategy must be digital strategy
- Digital transformation is a journey that never ends
Strategy guides technology investment. Strategic intent—the capabilities and management systems needed to compete—must inform an organization’s technology choices, architecture, and spend.
This report is based on a global survey involving 2,860 executives sampled across industries. Responses from US executives were collected in November 2020; responses from executives in Asia-Pacific and European countries (China, India, Japan, France, Spain, and the United Kingdom) were later collected from January to February 2021 (figure 11 has a breakdown of respondents by region). Interesting read!
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